widget or imagebar beside logo in header

I am just designing a layout for the library and before I decide on a header style I wanted to know if I can actually use the space to the right of the logo either to place images or put some kind of widget for example that gives the library's hours. . . like the way right now there is some kind of ad for MAXCDN. 

Please let me know if that is easy to do . . . and how if it can bone through the theme. Also, right now I have a lot of empty space between the bottom of the menu and the start of the page. Looks now like a thick black band. Can I put stuff there?? Thank you, Emily

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